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UWIB Presents: The Power of Personal Branding: Influence, Impact, Identity

Your personal brand isn’t just about being visible - it’s about being unforgettable in all the right ways. In today’s competitive landscape, a strong personal brand can be the key to opening doors, building trust, and standing out in a sea of resumes, businesses, and voices. It’s how you communicate your unique value, build credibility, and attract the opportunities that align with your goals.

Whether you're aiming to become a thought leader, land your next big role, grow your business, or pivot into something new, your personal brand is a powerful tool that should work for you. In this energizing and actionable workshop, Monica Rivera will guide you through how to craft a brand that not only reflects who you are, but propels you toward what’s next.

Key Takeaways:

  • Clarity on how your personal brand supports your growth strategy

  • Tools & prompts to articulate your unique value and story

  • A 4-part framework to position yourself as a leader, whether you’re pitching for speaking gigs, applying for your next role, or ready to launch something new

Who Should Attend:

  • Entrepreneurs looking to scale, pivot, or refine their direction

  • Founders wanting to build deeper resonance with their audience

  • Creators who want their personal presence to drive real business impact

  • Corporate professionals who want to position themselves for greater responsibility or their next role

  • Students looking to learn and set themselves up for success as they begin their careers

* Note: Tickets are non-refundable, as we order refreshments and potential swag items. As a non-profit, we have a small team of volunteers that work to bring our events to life + all funds raised go back into each event we plan. WALK-INS: Walk-ins are welcomed, but will be asked to pay $15 at the door via Venmo. Our Check In team can provide more information upon arrival.

AGENDA:

  • 6:00 PM - 6:15 PM: Sign-in / Refreshments

  • 6:15 PM - 6:20 PM: Opening/ Meet the Speaker

  • 6:20 PM - 7:30 PM: Panel Discussion

  • 7:30 PM - 8:00 PM: Q&A/ Networking

Meet The Speaker: Monica M. Rivera is a speaker, Personal Brand and Communications Strategist, and the founder of YOU WANNA DO WHAT?!. After nearly 20 years in corporate marketing for Fortune 500 companies, Monica now helps entrepreneurs and professionals build personal brands rooted in clarity, credibility, and communication.She’s the strategist behind TEDx talks, pitch competition wins, and high-impact keynote speakers. Monica believes visibility isn’t just about showing up, it’s about showing up with a message that moves people. Her mission is to equip women with the tools to own their expertise, elevate their presence, and lead with authority, on stage, in meetings, and everywhere decisions are made.She has spoken at TIME Magazine, The New York Times, Podcast Movement, and numerous industry conferences, and has been featured in Forbes, Business Insider, and Nasdaq.

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July 9

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